Our Brand New Shopcade Store Is Now Open!


Shopcade Store Now Open

BREAKING NEWS: The Shopcade Store is now open! Ta da!

Here at Shopcade, we’re all about new trends, latest styles and being ridiculously good looking (if you hadn’t already got that about us!) and we totes heart upcoming fashion designers that we think you’ll love too! This is why we’ve decided to launch our very own Shopcade Store to bring you the hottest styles and trends from new designers all in one place. We really do love to spoil you 😉

You’ll be able to shop directly on the Shopcade Store when you click the ‘shop’ button with an option to pay securely via PayPal or with a credit/debit card.

We’ll be updating the store constantly so you’ll always have the freshest items around. From accessories to apparel, we’re sure you’ll find something you heart.

We’re always looking for new designers or products to feature, so if you know of any that you’d love to see on the Shopcade Store, then feel free to email us at store@shopcade.com and we’ll get right back to you.

The Shopcade Store is shipping to the UK only for now, but you’ll be pleased to know we’ll soon be looking to launch in various other countries so stay tuned!

You can find more information on our FAQ page here.

Happy shopping!

Fashion Stylist Q&A: Lizzy Gardner


Stylist and art director Lizzy Gardner is always looking for inspiration in beautiful or unusual images, that she then tries to develop into concepts that reflect the trends of the past and the present. Having gone from catwalk styling to editorial fashion shoots, Lizzy also brings her journalistic experience on board when it comes to offering advice on style. Something that definitely comes in handy when you need to tell women to be less impulse shoppers (we are all guilty and you know it)!

Fashion Stylist Q&A: Lizzy Gardner

How do you come up with concepts for photo shoots?
Ideas come to me all day, often when I’m doing the most mundane of tasks. I surround myself with things that inspire me, and collect images I find beautiful or unusual. Ideas need to be developed to turn them into concepts and in turn concepts and having an appreciation of both past and current fashion trends and genres is important.

What’s the biggest mistake women make when getting dressed?
I think it starts before they get dressed! The biggest mistake women make is impulse shopping (of which I am totally guilty of)… sometimes we need to stop and visualise the whole outfit before buying that totally on trend piece that will probably still be hanging in our wardrobes the following year with the tags still attached. And learning what suits you rather than following every trend.

Which strategy is best according to you: investing in some quality, yet expensive, staples or spending on cheaper items for a more diverse look?
This totally depends on the individual and their style. For me it’s a bit of both, having a few key, high quality pieces that have longevity and that can be updated with less expensive items. Blazers are my splurge staple – they go with just about everything.

What are the things that you look for when purchasing clothes and accessories?
I know what suits me, so it’s more of a case of me knowing what to avoid. I tend to buy whole outfits or items that will go with separates I already have. I like tailoring to be lined, otherwise it can look cheap. Accessories – I think you can never have enough!

If you could press a button and control everyone’s taste, what would you make people wear?
Why would I do that, the world would be a dull place! Although, I would like to press a button and stop people wearing ass showing denim cutoff shorts – get over it!

Define your style in a few words…
Feminine, emerging, balanced.

What’s your failsafe fashion piece this season?
The pencil skirt – worn edgy with a luxe tee and flats for the day, or dressed up with stilettos and a cami for the evening.

What’s your colour for this season and why?
Orange, it’s the new red!

How has your taste evolved over the years?
My style has evolved as I have learnt what suits me. Also having the confidence to push the boundaries, pairing things that ordinarily you wouldn’t think would go together, but somehow work. Fashion moves too fast to have regrets.

What’s the one thing that you are waiting patiently from a fashion designer to come up with?
I think we’re all waiting on the dress that will make us look like we’ve lost 7lbs. So maybe illusion dresses!

Fashion Week Special

Do you have a favourite designer and why?
Phoebe Philo for a number of reasons: her work ethic is something that resonates with my own (she is a self-proclaimed control-freak who is passionate about what she does). She single-handedly turned around the fortunes of the French fashion house, Celine. And the British designer’s clean, stripped back signature is oh so covetable.

Which city has the best fashion week and why?
London, of course. Burberry Prorsum, Mary Katrantzou, Christopher Kane, Erdem, Unique, Mulberry, Manolo Blahnik, Vivienne Westwood, Tom Ford – need I say more?!

Which trend were you happy to see back on the catwalks for FW13?
Stilettos – I’m so over platform soles. To me, stilettos will always be the epitome of timeless style.

Who is the most stylish celebrity according to you right now?
Carine Roitfeld – it’s hard to look as effortlessly stylish as she does; it’s not something that can be taught. Her look is sexy but not in an overly obvious way, you just want to be in her gang!

Name: Lizzy Gardner
Website link: www.lizzygardner.com
Shopcade: https://www.shopcade.com/lizzygardner

Father’s Day Gift Ideas and Fun Facts For You


It’s June. This means Father’s Day is fast approaching and I bet you’re still stuck on what to get for Daddy dearest. Fear not! We have a few things that Dad is SURE to like…

Our Top Father’s Day Picks:
Father's Day Picks From Shopcade

  1. Let Dad kick back and relax with this Back To The Future Trilogy DVD Set
  2. Add a dash of color to Dad’s work wardrobe with this Gradient Zig Zag Woven Silk Tie
  3. Wow, Dad will love to show off this brand new Fossil Nate Chronograph Watch
  4. Make the most of the Summer sun with a Charcoal BBQ
  5. These Silver Bicycle Cufflinks are both smart and quirky
  6. Turn Dad into a professional photographer with this Olloclip iPhone Camera Lens
  7. Dad’s music choices? Best buy him these Beats Headphones
  8. Keep Dad looking dapper with this Superdry Challenger Henley

You can find all of the above (and more!) here:

So, how did it all begin?

Father’s Day was invented in the US by Sonora Smart Dodd just over a century ago who was brought up by her Father after her Mom died at a young age. This meant her Dad, William Smart, was left to bring up their six children on his own. When Sonora grew to have her own children, she realized what an amazing job her Father did.

So when Sonora’s Pastor gave a sermon in their local church, in 1909, introducing the newly established Mother’s Day, she insisted that there should also be a day to celebrate and appreciate Fathers. It was then decided that Father’s Day should be held on the third Sunday of June each year and the first Father’s Day was celebrated the following year.

In 1966 President Lyndon Johnson signed a presidential proclamation declaring the special day.

It was then made a permanent law by President Richard Nixon in 1972, and thus we have Father’s Day!

Make Dad Smile This Father's Day

Five Fun Facts About Father’s Day:

  1. Common presents in the 1900s included a necktie or flowers, the number one gift is still a greeting card (normally humorous ones, too!)
  2. The official flower for Father’s Day is a rose – red indicates a living father, white signifies a deceased father
  3. Women spend more time shopping for gifts for Dad than men
  4. Recently, we’ve gone digital and now around a quarter of shoppers prefer to research and/or buy gifts using their smartphones or tablets
  5. Hit single “Something Stupid” by Frank & Nancy Sinatra is the only father-daughter duet to hit to top of the Billboard pop music chart in 1967!

Brand New Deals And Cashback Just For You!


We’ve been on a secret mission for our Shopcaders…and now it’s time to tell you all about it! We have been listening to what you’ve been saying and have worked hard to meet your needs. All at Shopcade HQ have put their hard work into a special feature just for you and hope you’ll be pleased with the outcome!

“So what is it?!” we hear you say! One word: DEALS.

Exclusive Deals

  1. On a Shopcade product you will see a banner, which says ‘Deal’ on it – queue excitement – this means you can unlock an EXCLUSIVE deal on that item! Click on the banner or the share button to get it.
  2. You can then choose three of your most deserving Facebook friends to share the deal with (Oh, go on then, you can share it with more than three friends if you like!)
  3. Once you’ve done this, you will be shown the deal you have unlocked. Just click on the ‘Shop Now’ button to buy the product and use the deal! This will take you straight to the retailer’s website to Shop, Shop, Shop!
  4. For some exclusive deals, you may gain access to a special code (top secret of course!) which you can use on the retailer’s website at checkout. This discount will then be applied to your purchase and all you have to do is pay the reduced price! Like!

Other Deals

Yes, we have more!

  1. For other deals, click on the ‘Shop’ button to access a deal you Want.
  2. This will open the retailer’s website in a new tab and will also reveal the discount code in the product description window in Shopcade. (image?)
  3. Select the product in the retailer’s website and go to checkout.
  4. Once you’re here, you can enter the discount code to receive your deal before proceeding to make payment (you can of course get click happy before this and add other items before paying!)


And finally…Cashback – exclusively for you!

And if all of that isn’t enough…for one week only we’re offering $10/£10 cashback on ALL products in the Shopcader’s 2013 Most Wanted List. This is a list of the products our users have Wanted most this year. Why? Just because we’re generous like that, and because we’re celebrating all things Deals in light of our latest new Deals features. Join the fun…happy shopping!

How to discover products on Shopcade


With over 50 million products on Shopcade that people are talking about, you’re always bound to find something that turns your crank. We help you do this by putting everything in trending order, meaning you see the hottest products of today first. Get ideas and discover that perfect product that no-one else has seen yet. Dive in and see what you can dig up!


Today’s top trending products are what you see first upon logging in. We constantly monitor the most viewed, added and liked products. So if you’re a fashionista, you can track exactly where the fickle finger of fashion is pointing right now.



Categories are great for discovering products within a specific category. Looking for a new TV to buy? See which TVs people are talking about right now by visiting the TV category.


Brands let you see today’s top trending brands. You’ll be surprised what new brands people have discovered. Find out about them before the rest of the world does!


Deals are exactly what they sound like – great ways to save money on selected products in Shopcade. See which deals are most popular and helping everyone save their money.


Search lets you zip straight to a product, brand or a trendsetter’s Shopcade. We’ll even show you the results as you type.


Filters help you refine your options by choosing a brand, category and price range.



But the most powerful way of discovering products is by visiting other people’s Shopcades.


Visiting new Shopcades: Whenever you see a product you love, click the person who added it and see what else they are into. You can meet people that share your interests and discover eclectic collections at the same time.



Visiting your friends: Click your friend list in your Shopcade and just click your friend’s name to discover what they are into.


Visiting who you follow + your followers: Likewise, you can click the following/follower list in your Shopcade to visit them.


Armed with these tips, you’re ready to go and discover great products based on your interests. But keep an eye on this blog because we’ll keep posting tips to give you the edge! And if there’s something you’d like some tips on, why not get in touch?