What to Wear on the FROW



Photo Credit: hellomagazine.com

If you’re going to be in the FROW at London Fashion Week then you need to look amazing at all times. What are we saying, you need to look amazing at all times anyway! But with the camera on you, rocking the best of the latest looks becomes even more important.

Here’s what we reckon you should be rocking if you’re going to be on the FROW (next to Anna and co. natch) this season…

Go Designer

While there are many looks you can adapt for the FROW, the designer dress look is probably the safest bet. The trouble is, what type of designer dress are you going to choose?

You can pretty much pick what you like as long as you go for something that fits the occasion, meaning something that looks smart but is part of a dressed down look – you shouldn’t look like you’re going to a cocktail party! Your budget needs to come into consideration, too.


Lists We Love: Electric Embellishment


nataliecornerTrendsetter and Shopcade Curator, @NatalieCorner gives us an insight into her Electric Embellishment list and how she plans to work the look this season.

Over to you, Nat…

What I love about this trend is there are no rules. When it comes to embellishment; you can go big and glitzy or small and delicate.

Gone are the days when you reserved your best sequin top to go with your best skirt for your big night out. Nope, these days a sprinkle of those sequin charms goes fantastically with a soft knit to bring the tone down for work, or that perfect blazer to smarten you up but to keep you from bedazzling clients too much.

Add a smattering of beads for your day-to-day wardrobe, and that extra sparkle on your clothes will make you feel a million dollars inside. Ramp up the jewels on your big night and glisten like a Hollywood star on the red carpet, it’s all about how the glitz and glamour makes you feel.

When it came to making my Electric Embellishment list for Shopcade, I was inspired not just by the Christmas party season fast approaching but also the different ways in which I could inject a little glitter in to my normal wardrobe.

Embellishment 1

I’m not necessarily someone who likes to pile on the sequins head to toe but by pairing one embellished piece like this Cross Front Embellished Bralet from Topshop, with a different texture like these Velvet Suit Trousers from Mango and topping it off with these amazing Gold Leather High Heels from Office, would make me feel electric at a party!

Or for something a little more understated? These ASOS Slippers with a bejewelled heel would work perfectly with this cute Grey Jewel Flower Crop top from New Look a touch of structure with a Contrast Lapel Blazer from ASOS and a pair of jeans from my Denim Delight list.

The best thing about creating Shopcade lists, is that once you have all your lists you can mix and match trends to create a brand new one, or just become more individual and unique when you’re putting a look together.

And of course you have a record of everything you’ve ever wanted and you can keep coming back and adding more, there’s no limit – well maybe only my bank balance… 😉



Who the Shopcade are you: Men’s winter edition with Hoon and Jean.



It’s Madmen-ish. It’s chic. It’s Madmen chic.

Mad Men Fedora – £35









It’s better to invest in quality shades that’ll last you a lifetime than buying something you’ll graduate out of. And it better be Tom Ford.

Tom Ford – £243








Cravats are in and they’re definitely staying. I would go with a bit of a color on this one like this one from Aspinal of London.

Paisley Pure silk cravat – £90





This coat has everything I like: Great cut. Affordable. Long lasting. Japanese.

Uniqlo J+ Peacoat – £179.90










I still don’t know why they’re called slim jeans. It’s called the right cut.

Nudie Jeans – £90









Nice chukka boots and I’m gone.

Ask the Missus Desert Boots – £64











I grew up wearing duffle coats in Britanny! When the weather is windy and wet, it feels like a second skin!

Burberry duffle coat – $1,200









The kind of jumper I love wearing while dowing a winter cheese and wine diner!

Ralph Lauren jumper – $270









No need for words!

Ralph Lauren chambray shirt – $205










Best color, best cut, you want to get old with them!

Levis 501 – $44









Technically and aesthetically the best shoes ever invented! Beauty!

Clarks Wallabees – $74.99


It’s office party season. So dress prepared.



Option 1: Be a bit of a rebel
Show them you’re not a work-slave afterhours, instead, you’re in control. Go black, but wear something slightly bad. Like a curve-hugging little black dress or a bad boy biker jacket…

Black Silk Dress With Asymmetrical Ruching Catherine Malandrino Stylebop Stylebop.com shopcade wish & win woman
Black Silk Dress With Asymmetrical Ruching - Catherine Malandrino
Black Biker Jacket by Neil Barrett from Stylebop Stylebop.com shopcade wish & win manBlack Biker Jacket – Neil Barre 
Option 2: Get some attention 
Okay, there will surely be enough office-friendly monochrome outfits, so bring on some vibrant colours, and ladies, some heels. Colors demand attention, and, unlike during work hours, that’s a good thing in a party.
Red Leather Sneakers by D&G from Stylebop Stylebop.com shopcade wish & win manRed Leather Sneakers – D&G
Cognac/Black Suede Platform Sandals by Burak Uyan from Stylebop Stylebop.com shopcade wish & win womanCognac/Black Suede Platform Sandals – Burak Uyan


Option 3: Stay clean
So you messed up your presentation. Or your colleagues think you’re a slacker. Either way, maybe your office needs to take you a little bit more seriously. Probably a Tshirt with an ironic tagline won’t cut it:
The Tommy Normandy Blue Classic Jacket by Marc by Marc Jacobs from Stylebop Stylebop.com shopcade wish & win manTommy Normandy Blue Classic Jacket – Marc by Marc Jacobs
Anthracite Pin Striped Jacket by Tara Jarmon from Stylebop Stylebop.com shopcade wish & win womanAnthracite Pin Striped Jacket – Tara Jarmon