Win Wireless Tickets In Our June Style Battle™!

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Get ready for the June Style Battle™ | Photo Credit: Alexander Federic

Oh yes, it’s that time again stylish Shopcaders! We are on the hunt for the faces of June in our latest, greatest Style Battle™.

This time, however there’s a little twist ‘cos you know, we like the keep things fresh 😉 We want you to showcase your best Festival Style on the app for a chance to win Wireless tickets, plus much, much more!

If you don’t know how it works by now then here’s a quick recap on how to enter…

Step 1: Snap your festival look (full-length please, no up close selfies or half naked pics… keep it clean people!)

Step 2: Upload your look onto the Shopcade app using the hashtag #StyleBattle (no hashtag no entry peeps, so make sure you do it!) and…

Step 3: …Boom! you’re done! Share away to all your social networks, so your friends can get involved as well.

If we like your look we could feature you on the app throughout the competition, so keep on posting! A festival look a day if you feel like it, we’re not fussy! Make sure you check out our T&Cs here for all the deets as well.

What else is in it for you? Well, this month you could be in the chance with winning your very own celebrity style photoshoot, styled by Rachel Holland and have your make-up done by the pros- we’re talking #StyleCouncil faves AOFM Pro no less!

Want to know how you can impress the #StyleCouncil this time round and win this awesome prize? Well then, without any further ado, presenting the June Style Battle™ judges…

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  • rachel
  • pretty
  • kate
  • craig new
  • alice
  • zana
  • jenny
  • nikita
  • rush

Behind the Scenes @ The #StyleBattle™ Photoshoot!

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#StyleBattle™ Go Behind the Scenes | Photo Credit: Dani Riot Photography 

The winners have been officially crowned and now it’s time to go behind the scenes of our AWESOME #StyleBattle™ photoshoot to see the gorgeous @zoegeorgiadis and @tobiamao in action!

Worthy winners, we’re sure you will agree, Zoe and Tobi rocked up last weekend to photographer and #StyleCouncil member, Dani Riot’s studio to experience their very own editorial fashion photoshoot for WEARECOLLISION magazine.

The theme was 90s grunge, with two time #StyleCouncil judge, Lee Stafford styling their hair and Yin Lee from AOFM Pro working on their make-up to make the shoot come to life.

Super stylist Sabina Emrit dressed the winners in Motel Rocks, Topshop, The White Pepper and pieces from Number Six with the results (see for yourself above and below in our behind the scenes vid) being absolutely amazing.

Fusing the 90s with a modern take on grunge as the main inspiration for the shoot, we loved Zoe’s dark lip but natural eye make-up, teamed with futuristic silver leggings and a cool crop top.

The accessories were awesome too- standout pendants, chunky necklaces, cut out ankle boots and retro round shades to complete the 90s look.

Want to see more? Then here’s your Access All Areas pass! Take the tour with our very own Head UK Correspondent, Fabienne Hebrard below…

 

Check out our other behind the scenes videos with super stylist Sabina Emrit, Celebrity hair stylist Lee Stafford and make-up maestro Yin Lee from AOFM Pro!
 

 

Eager for the June Style Battle™ to kick off? Well, keep your eyes peeled because we will be launching our search for the next Face of Shopcade VERY soon indeed!  

May #StyleCouncil The Beauty Stylists: Lee Stafford and Yin Lee

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May’s Beauty Stylists: Lee Stafford & Yin Lee | Photo Credits: leestafford.com | aofmmakeup.com
Meet the beauty stylists who have joined The May #StyleCouncil – Lee Stafford on hair and Yin Lee on make-up to beautify the winning Style Battle looks and make them feel fabulous!

 

Lee Stafford:
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Meet world famous hairdresser and hairstylist Lee Stafford! Joining the Style Council for the second month in a row, we just can’t get enough of his unique hair creations and cheeky grin! Let’s find out more about him below..

In his own words, Lee’s career began by “Cutting friends’ and family’s hair in my mum’s living room! This is where I realised my passion for cutting hair by changing the way people looked and finding the best styles for their features and personality”.

So after a brief spell at the Kings Road, Chelsea and some time in the US, he returned home and started developing and honing his skills, building his reputation as Lee Stafford the hairdresser.

In 1998 he won the award for Men’s British Hairdresser of the Year and in 2000 he opened his second salon in Soho. Since then, his career has gone from strength to strength, most recently winning the 2014 Hair Magazine Award for his Breaking Hair leave-in treatment!

Lee Stafford's Award-winning Leave-in Hair treatment
Lee Stafford’s Award-winning Leave-in Hair treatment


In 2002 he won his “ultimate accolade”, being named the ‘Most Influential Hairdresser of the Year’ which was incredible because it was voted by other professionals in the industry – the people who continue to inspire his work and push him into new directions.

Find him on Twitter and Facebook, or of course on LeeStafford.com and check out his interview during the April #StyleBattle winner’s photoshoot and see what inspired his look for the winners.

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The May #StyleBattle Has Begun!

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Let the #StyleBattle Commence | Photo Credit: Tumblr | Pinterest

OK, so after the HUGE and we mean HUGE success of our April #StyleBattle we are throwing down the style gauntlet once more and inviting you to join in the May #StyleBattle!

You know the drill by now, all you have to do is upload your look or #ootd on the app using the hashtag #StyleBattle so we can find you for a chance to win some awesome prizes. Remember guys, to qualify the look must be a head to toe shot so we can see your whole outfit!

As with last month’s competition, the winners will be judged by our illustrious handpicked Style Council, full of leading industry experts. More on the panel itself later, but for now, here’s what you could be walking away with this month, should you win the ‘Face of May’ title 😉

As well as VIP entry to the #StyleBattle party, the winners will also take part in their very own professional photoshoot, styled by Sabina Emrit, with hair by Lee Stafford and make-up from Yin Lee from AOFM Pro.

If that wasn’t enough, you will also be gifted an outfit from Motel Rocks & Number Six and be featured in leading independent fashion and culture magazine, WEARECOLLISION.

So who do you need to impress to walk away with all of the above? Well, take a look below! Introducing the May #StyleBattle Style Council…

 

And that, Shopcaders is that! Do you have what it takes to become the face of May? We reckon so! Get posting now and our fave looks will be featured on the app during the competition. Good Luck! x

Not got the app yet? No problem, simply click the buttons below to download and don’t forget to check out the T&C’s as well for the full deets on this most amazing of competitions! 

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Shopcade’s First Style Battle Party!

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Shopcade’s April Battle Style Council with host Fabienne Hebrard and Fran Newman-Young | Photo Credit: Getty Images

Last Wednesday 16th April, we held our inaugural Style Battle at The Hoxton Hotel in London’s trend-stop, Shoreditch. With 10 of the fashion industry’s most clued-up insiders – our Style Council and London’s hottest hipsters to crown two stylish users the ‘Face of April’.

London boy, Diogo Barradas and blogger, Imogen De Souza were crowned the winners at a celebratory bash attended by Shopcade’s star-studded Style Council judging panel: TV presenter and DJ Vogue Williams, super blogger Ella Catliff of La Petite Anglaise, hairdresser to the stars Lee Stafford, celebrity fashion stylist Rebekah Roy, fashion photographer Sam Atkinson, creative director of world-famous makeup teams, Jana Ririnui of AOFM Pro, WEARECOLLISION magazine’s editor-in-chief Kahmarl Gordon, Elite Model Management’s Ashley-Gianna Hallett and directors of leading fashion label Ada + Nik’s Ada Zanditon and Nik Thakkar.

Shopcade’s CEO, Nathalie Gaveau also sat on the panel and was joined by a slew of fashion insiders, models and VIPs including Francesca Newman-Young, Ashley James and singer Joel Baker to name a few.

Inaugural Style Battle Launch Party
DJ and model Vogue Williams spinning the tunes
Inaugural Style Battle Launch Party
Shopcade’s Style Battle Winners of the Face of April – Immogen de Souza & Diogo Barradas
Inaugural Style Battle Launch Party
Model and blogger Ashley James from Made in Chelsea
Inaugural Style Battle Launch Party
April Style Battle finalists

Vogue Williams played a live DJ set following Hoxton Radio’s Frank McWeeny, and Joel Baker performed a live acoustic set, accompanied by Malibu piña coladas and delectable canapés.

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Shopcade’s April Style Battle Party Sponsored by Malibu

 

 

Want to go behind the scenes of April’s Style Battle? Of course you do! Check out our awesome video below and don’t forget to leave a comment! Enjoy x

Style Battle: Meet the Style Council…

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Style Battle: Meet the Council!

Unless you have been living under a rock the past week, you can’t have failed to notice that our Style Battle competition has officially kicked off!

We’ve recruited some of the most influential people in fashion to sit on our style council and find the ‘Face of April’, but how much do you really know about the people you need to impress?

Here’s our insider rundown on our amazing style council for April’s Style Battle…

 

04-vogueVogue Williams

Who is she? An Irish model, DJ and TV presenter, Vogue has DJ’d at some of the biggest festivals in the world, including Oxygen Festival and Europe’s biggest private party, The Trinity Ball. She’s also appeared as a contestant on Dancing with the Stars in 2011.

Did you know? She’s married to musician Brian McFadden and last year starred alongside him in the TV show ‘Stepping Out’. Aww.

 

05-leeLee Stafford

Who is he? Are you kidding? This is THE Lee Stafford, celebrity stylist and all around hairdressing legend.Chances are you will have used his amazing range of products at some point in your life, or gazed adoringly at a celeb whose hair he will have coiffed.

Did you know? Lee has starred in his own TV series, The Hairdresser, and hosts the annual BBC TV Children in Need charity telethon, Celebrity Scissorhands.

 

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Let The Style Battle Commence: Post your Look to win!

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Photo Credit |  voteforparty.tumblr‎

OK, so we have exciting, no scrap that, we have AWESOME news Shopcaders… Style Battle has officially kicked off! YAY.
So what’s the scoop on the hottest new thing to hit Shopcade? Well, it’s a pretty easy ask! Simply post your fave fashion look on the app using our look button for a chance to win some mega prizes.

And when we say mega, we mean seriously cool. We have joined forces with the fashion industry’s most influential insiders to judge the best look overall.

The winner will not only get their own professional photoshoot, they will also be featured in leading independent fashion and culture magazine, WEARECOLLISION and gain entry to the VIP Style Battle party on 16th April. We know, we told you it was good!

So, more on the Style Council… just who will be sitting on the judging panel? Well check this line up out and prepare to scream pretty damn loud…

  • 01-kahmarl
  • 02-nik
  • 03-ada
  • 04-vogue
  • 05-ashley
  • 05-lee
  • 06-ella
  • 06-rebekah
  • 07-janan
  • 08-sam
  • 09-nathalie

We know, we know we have totally outdone ourselves this time ;-)The only question left is… what the heck are you still reading this for? Get posting your look now! Not got the app yet? No problem, simply click the buttons below to download.

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For all the nuts and bolts of our fabulous competition check the T&C’s here! (Dull, but totes necessary!)