6 Items That Will Get You Noticed at NYFW

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 These six fashion editor approved essentials are sure to get you noticed this fashion week…

      1. Cool Outerwear: A/W fashion week falls in the beginning of February every year so it’s inevitable that outerwear will be a staple of your ensemble. Our fave for the past couple of seasons has been the tomboy-chic bomber also referred to as a varsity jacket. The best way to get noticed by the massive heard of street style photogs patrolling NYC during NYFW is by choosing one in a bold print. Floral or a black and white window pane print are our top picks.
      2. Wild Carryall: Whether you’re a blogger going from show to show or just a fashionable onlooker checking out the runway via Style.com, having a chic carryall in your closet is a must. All-over logo prints are everywhere for Spring. If incorporating them into a piece of clothing is too much, why not try an accessory? We like the MCM’s revamped backpack – they had a serious moment in the 90s hip hop scene. (Can’t you totally see Lil Kim rocking one?!) And, hey, IT IS Throwback Thursday, after all!
      3. Shades: When getting snapped avoid the curse of camera shyness while, ahem, covering up your unwanted eye circles with a kooky pair of sunnies. The weeklong cycle of parties, shows, and madness are bound to take their toll and when they do show ’em who’s boss. Take charge with a wacky color or bold-shaped frame. Oversized Miu Miu cat eyes? Don’t mind if we do!
      4. Ankle Strap Heels: NYC is generally a walking city. When you’re traveling around the island during NYFW it’s cabs, cabs, cabs. And, the subway, sometimes – if we have to. If your main mode of transport for the week will bring you from cab to curb, wear your heels! Right now we are mega-obsessed with ankle-strap pumps. Splurge on a pair of Alexander Wang’s or steal these floral print statement-makers from Target for $29.99.
      5. Phone Charger: I mean, the whole point of going to NYFW is to brag about it on Instagram, right? Yeah, we thought so. With all the snapping you’ll be doing it’s a smart move or shall we say power play to suit ip your iPhone with an all-in-one case charger. Because, let’s be honest – having a dead battery in NOT CHIC.
      6. Crop Top: If you haven’t noticed, skin is in. Yes, even in winter! Show off those mid drifts in a transitional winter-to-spring boxy crop top. Feeling eccentric? Pair it with a matching bottom – cigarette pants or a full skirt – for a suit that is sure to get your on every street style blog this NYFW 2014. Maybe even ours? 😉






#NowPlaying at the Shopcade US Office This November

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Here in the Shopcade US office there’s quite an eclectic mix of music taste between us. From indie rock to hip hop and everything in between there’s ALWAYS something playing on one of our Spotify playlists.

Now that it’s November, all ears are on songs that say goodbye to fall and hello to winter boot season. Not the OTK kind either. We’re talking about the rubber, ground gripping kind that beat the salt and sleet.
On the last few week before we’re totally bombarded with Christmas music – not that we mind – we’re all about getting down to the just-released jams from emerging artists, mainstream pop songs, and a few oldies-but-goodies while we work.

Check out the list (which we’ll be continuously adding to pre-Turkey Day) below. Let us know if we missed any of the new music you’re loving right now so we can tack it on.

3005 – Childish Gambino
Lose It – Little Jackie
Wonderwall –  Oasis
I’m Into You – Chet Faker
Changes – LOL Boys
Change Your Life – Iggy Azalea and T.I.
Atomic Man – Portugal. The Man.
Spectrum – Florence + The Machine
Love Interruption –  Jack White
Silver Springs – Fleetwood Mac
Tennis Court – Lorde
Work B**ch –  Britney Spears
Do What U Want – Lady Gaga, R. Kelly
The Mother We Share – CHVRCHES
Unfinished Sympathy – Massive Attack
Perth – Teen Daze Remix – Bon Iver
What I Like – Charli XCX
Hat Trick – Empress Of
Beautiful Dreamer – Carolyn Malachi
From Time – Drake, Jhene Aiko
Where Did You Go – Morgan Page

Win cool products in our Style Heroes contest

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Next Wednesday (April 25th) our Facebook Page will be taken over by Style Heroes – caped crusaders whose weapons of choice are the must-have products from this season.

For a chance to win these products, simply Like our Facebook Page now and look out for our contest next week.

Here’s MC Triple G rocking the on-trend hip-hop look that’s risen from the streets.

You can win these products and much, much more!