10 things we learned from NYFW SS15

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Photo Credit: Nymag.com | Style.com

Well, that’s it! New York Fashion Week is over for another season and we’re officially in mourning, because the SS15 collections were just out of this world. 

But hey, fashion month ain’t over- you’ve still got London then Milan waiting, so don’t fret about feeling cut short of your Spring ’15 outfit planning. Besides, in case you didn’t know, Fall is just around the corner and we’re super excited to slip into those booties, and keep ourselves warm and comfy with sweaters! Aren’t you? 

But let’s go back to #NYFW. From #StreetStyle and trend spotting, to celeb and FROW sightings, and of course, obsessing over your favorite designer’s collection, there’s always something interesting every season.

So we’ve got a list of things we’re obsessed with and then some other things that went straight in our Burn Book 😉

Here’s the 10 things we’ve learned from NYFW SS15…

1. Kendall Jenner er… “Kendall” was the “IT” model for NYFW

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Photo Credit: Nymag.com

Kendall is by far the most buzzed model for New York Fashion Week. Starting off with her first appearance at the Diane von Furstenburg show alongside Naomi Campbell and Candice Swanepoel, she has dominated the runway this season.

We spotted her next rocking a two-piece bikini at the Tommy Hilfiger, then she hit the runway for the Donna Karan presentation. Lastly, she made her second runway appearance for Marc Jacobs, which was a great way to end NYFW. She’s definitely doing the rounds in NYFW with appearances left, right and centre and we know this is just the beginning for her. You go, Kendall! 

2. Kudos to Fashion-Forward Thinking Designers

Every season, we’re always blown away by certain designers who think outside the box. Prabal Gurung & Creatures of the Wind expanded their offerings with a footwear collection, which debuted along with their Spring presentation. A great move for both designers, because a girl can never have too many shoes, right?

Then, Rebecca Minkoff had her audience wearing 3D glasses to see the final looks in her show, complete with models working her new wearable technology jewelry collection. Amazing!

3. Flowers and Pastels clearly spells out S-P-R-I-N-G

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Photo Credit: Style.com | Nymag.com

Need we say more? These colors and patterns are trends that always have a direct relationship with Spring, but it’s the way how designers work around it each season which keep it fresh. BCBG MAX AZRIA, Kate Spade, Tory Burch, Michael Kors and Jeremy Scott added some spice and edge by focusing on specific floral patterns and pastel hues this Spring. Honestly, we feel like Spring is an endless garden party with their pieces, and we actually don’t mind at all.  (more…)

Trend Report from NYFW

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Photo Credit: @safabrowne | @devhun

New York Fashion Week is underway and although a lot of the trends for the upcoming seasons come from inside the shows, there is still much to be said of the recurring looks on the streets of NYC.

The black and white look is in, as if it were ever out. Many of our #streetstyle looks kept it simple with these two colors, a sure way to never go wrong. The line ‘everything looks better in black and white’ couldn’t be truer. If you are aiming for a chic and simple look try this color combination.

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Another notable gem is the pattern and print trend seen throughout the city. If you want all looks in your direction, this is the way to do it. It’s almost impossible not to look at the girl wearing a dress with eyes. Floral patterns are also a very popular look and aim to keep the feel of spring alive. These funky patterns are a definite growing trend.

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Summer Highs with #fbloggers

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All Photography by Daniel Towle

Summer has well and truly peaked, the evenings may have more of a chill to them but were not pulling out the coat and boots just yet- we’ve still got Reading and Leeds Festival, open air cinema screenings and BBQ’s galore! Trends have been generous with a mix of loud prints, contrasting textures and colour clashes. We got together with our sun loving #fbloggers to show off their summer highlights….

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Shopcade with bloggers Angharad and Charlotte

The bolder and the brighter the better. Florals have taken on a variety of new patterns and forms, floral crowns have been a huge one over festival season as well as prints, reefs, on shades, on bags- pretty much wherever we can possibly fit them!

AXPARISkimonoKimonos landed with a heavy weight this season! Not only did we have the biggest selection of colours, shapes and styles, sales this year broke all time records! Fashionistas cant get enough of the throw-it-on instant glamour piece that has totally carried us through summer!

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Very ‘Bring the Colour’ for SS14

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Photo Credit: Very.co.uk

We have a lot of love for Very right now. Their awesome ‘Bring the Colour’ campaign has us dreaming of Summer, even though we have only just hit Spring! Hayley Phipps, Visual Merchandiser for Very gave us the inside scoop on the new collection, her styling secrets and why Victoria Beckham’s haircuts shouldn’t always be copied!

bubbleimageWhat are the key trends we should all be shopping this season?

For Spring/ Summer 14, Very is particularly loving colour (the brighter the better), all things tribal, pastels, sporty inspired pieces, blossoming florals, monochrome is still key too, the list could go on! We have loads of trends for our customers to shop this season.

Tell us all about the ‘Bring the Colour’ collection. It’s super cool for spring!

Well I think the fashion speaks for itself, all our collections are really strong this season. ‘Bring the Colour’ is as much about our attitude to fashion and dressing as it is about the trend. The message is about being brave with colour, wearing these bright hues wherever you’re going, even to the office. I think this winter seemed really long and dull so launching the collection and campaign at this time was about saying a firm goodbye to winter and a big hello to spring, and what better way to signify that change than with colour? We wanted to brighten everyone’s mood with our fabulous fashion. That is where the concept for the campaign came from, with the world appearing dull and grey and the fashion injecting the colour in to it.

Who is the collection aimed at?

The great thing about colour and this campaign is that it includes everyone. Anyone can wear colour no matter what your age, size or style, and as an online department store we have something to suit everyone too!!

How would you style it?

If you’re brave and you want to make a statement this spring, wear one colour in different tones, head to toe. In past seasons we have seen colour blocking as a key look but this season try to stick to one colour for a more modern take on the trend.
However if you’re not so confident with colour, start with just injecting pops of colour with shoes and accessories.

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