Fashion Stylist Q&A: Temporary Secretary


From presenting quirky, fun jewellery to featuring a somewhat grumpy (but definitely adorable) cat named Oscar, Sarah’s fashion and beauty blog offers an inspiring, fashionable adventure to all of us. Voted ‘best fashion blog’ by Look Magazine, Temporary:Secretary has a dash of humour and a light-heartedness that bonds well with the abundance of great style and beauty tips that can be found there. We managed to pick Sarah’s brain and learn about her favourite trends, style icons, and her love affair with New York!

Fashion Stylist Q&A: Temporary Secretary
How long are you planning to be a Temporary Secretary?
I’d love to be blogging for as long as I can! In which case, I should probably start considering about changing my blog name to “Permanent Secretary”.

Aliens invade the planet and you need to convince them to spare your blog. What do you say to them?
I’d walk up to them and say “Let’s do a make over! My main thrill in life is a makeover” and if they don’t get the Clueless reference, then sorry, you can’t sit with us…

What’s the funniest email or comment you have received from a reader?
I get very lovely emails and messages from readers. The weirdest email was from a brand who wanted me to write about them. They didn’t do anything bad, and they were also very wonderful people, it was just bad targeting. I won’t name them, but basically they sold things like gimp masks and whips. Nothing wrong with that at all, it’s just not really my kind of thing!

If your cat Oscar could speak, what would he say about the world of fashion? Is there a rivalry between him and Karl Lagerfeld’s cat?
I’m not sure if there’s rivalry between him and Karl Lagerfeld’s cat, but he sure is jealous of Grumpy Cat. I think Oscar and Grumpy could potentially be BFF’s. They would get together and laugh at how silly fashion is.

Fashion Stylist Q&A: Temporary Secretary - Oscar
What is the best and the worst part of being a blogger?
Best part is being interviewed by Shopcade, of course! :) My favourite part of being a blogger is getting to know the community, and even working with a few of the bloggers. I also love working with brands who are clued up on how blogs work. My blog is like my baby and what I put on there will ultimately reflect me as a person so I’m precious with who I work with and what content I create. Only the best will do for my wonderful readers! Nothing really stands out enough to make me mention a worst part of being a blogger. Probably the negativity that surrounds the community from people who don’t quite get it.

Define your style in a few words…
I don’t put that much effort into my outfits, I don’t make it a point to be a certain way. As long as it is smart and presentable, then I’m happy. I used to think that I had a pretty normal sense of style, but then when people comment on things I wear by saying such things like “that skirt… my grandma would wear it”, I do wonder where I’m going wrong!

Who’s your style icon?
Kate Middleton and Zooey Deschanel.

What’s your failsafe fashion piece this season?
A trench coat. Classically British!

What’s your colour for this season? I like all the red tartan I’m seeing this season!

Fashion Week Special

Milan, London, Paris or New York for a Fashion Week?
New York – the best city in the world for EVERYTHING!

Let’s say you are a DJ for a catwalk show, what is your ideal soundtrack?
SleepyHead by Passion Pit. It was used on the catwalk at Graduate Fashion Week a couple of years ago and it was so good. Goose pimples and everything!

Who is your favourite street style photographer?
I don’t know any other than the popular “mainstream” ones. When I first started to read blogs, all I read were street style ones. Now I only read personal style/fashion blogs. I get more style inspiration for them.

What’s the one trend that you really don’t want to see again on the catwalks?
I’m open to all, but I don’t really like anything furry.

Name: Sarah W (a.k.a. Temporary:Secretary)
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Fashion Stylist Q&A: Lennie Taylor


With her mantra being “when you look good you feel good”, Lennie is a fashion stylist who divides her time between London and Liverpool. An active blogger, she has collaborated with a variety of media outlets including InStyle and the Independent. Here she talks about how she managed to become a thinner, sportier version of herself (that led her to become a stylist), the essential items in a woman’s wardrobe, and how to accessorise properly.

Fashion Stylist Q&A: Lennie Taylor

How did you decide to become a stylist?
It’s something that came very naturally to me. I went through a phase of overindulging that over time led to me becoming overweight. I remember looking through the glossy mags and spotting a stunning model wearing a well-fitted dress and saying that I’d love to be able to pull it off as well.

Before long I was training in the gym, working on my diet and generally changing my lifestyle and eating habits. The weight soon dropped off, I went back to changing rooms, and I remember my friends telling me how amazing my new body and style looked. It kind of escalated from there as I realised I had to take care of my new body in the best possible way. This led to an increase in my knowledge about fashion and wanting to pursue a career in helping others improve their personal style and fashion sense as well.

What’s the biggest mistake women make when getting dressed?
Not knowing their body shape and what works best for them. The ideal is to create the perfect hourglass figure. Shoulders and hips should aim to be in proportion. Everyone has something good about their body, it’s my job to show them what that is. You have to think that a fashion stylist is to clothes what a make-up artist is to a face.

Which strategy is best according to you: investing in some quality, yet expensive, staples or spend money in buying a lot of cheaper items for a more diverse look?

I think a lot of women have to be realistic about their budget. We can’t all go out and be fitted in Armani or Calvin Klein everyday of the week. So the trick is to purchase key items, like a little black dress, a wide black belt, a pair of nude, black, and tan court shoes, navy/black jeans, a good pencil skirt (preferably black) and a crisp white shirt. These clothes are “evergreen”. They will be in your wardrobe for years to come. The next trick is to then accessorise to build around your wardrobe with what’s on trend. Remember that it’s important to look effortlessly chic, and it’s you who are wearing the clothes NOT the opposite!

What are the things that you look for when purchasing clothes and accessories?
Always keep in mind your body shape, height, skin tone, and hair colour. Think what brings out your best features, as the right colour can lift you and the wrong one can bring you down. What might look good on one person might not look good on another.

If you could press a button and control everyone’s taste, what would you make people wear?

Heels instead of flats. It doesn’t necessary have to be stilettos, wedges can do the same job of making you walk better and giving you an instant lean look. You instantly loose 7lb from wearing heels, as it elongates your body and gives an overall better appearance.

Define your style in a few words…

Glamorous, yet sophisticated and totally effortless…

What’s your fail-safe fashion piece this season?

Has to be a pair of polka dot wedges, as polka dots are still on trend and I’ve pretty much mixed them with everything in my wardrobe.

What’s your colour for this season?

For this current season, its fuchsia pink. Mix it with whites, greys, blacks and beiges.

The one thing that you wouldn’t want to be seen wearing is…?

Flats, I just don’t wear flats, has to be some form of heel for me. What’s the one thing that you are waiting patiently from a fashion designer to come up with? A truly comfortable stiletto. I believe that one thing that puts a lot of women off them is… the lack of comfort!

Fashion Week Special

What’s in your Shopcade wish list for this FW?

Loving this leopard print satchel bag from Asos

Fashion Stylist Q&A: Lennie Taylor - satchel









Also having a love affair with platform heels by Charlotte Olympia – Simply Stunning!

Fashion Stylist Q&A: Lennie Taylor - heels











Do you have a favourite designer and why?
Marc Jacobs. The main reason is that what he starts others follow. You know when someone’s wearing a current piece from Marc Jacobs as he’s always so on trend.

Which city has the best fashion week and why?
New York. Don’t get me wrong, I love London Fashion week and it now has all the glitz and glamour you would expect from a Fashion Week, but I just love Marc Jacobs.

Name: Lennie Taylor