London Fashion Week Day 1 Highlights

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London Fashion Week Day 1
London Fashion Week Day 1 | Photo Credit: Bora Aksu | Christopher Raeburn | Eudon Choi | J. JS Lee Facebook

London Fashion Week is here, and we are super excited @ Shopcade HQ, mainly because tomorrow marks the start of our #ShopcadeLFW exclusive pop-up event in Covent Garden!

We’ll be hosting a selection of amazing brands from our Designer Store, including the likes of Gemma Goldstone, High Spirit and KARIZMA, plus there will be blogger meet ups, live music and a mini makeover station where you can get your nails manicured by Elegant Touch and more!

So make sure you hit us up on your way wandering around Somerset House this SS15 season; it’s the only place to be 😉

Now, onto the day’s showing; who stood out on Day One and who really didn’t hit their style stride? Read on below…

Bora Aksu: Wow. That’s how you stand out on Day One. Yes, we know there’s still the power players of Burberry and co. to come, but this collection was so dreamy we’re ready to declare it one of our faves of Spring, even at this early stage! Layers of organza, sheer panels, cut out crochet and a complimentary palette of white, purple and navy blue sewing the whole collection together. One word; STUNNING.

Who made the FROW?  Laura Whitmore, Nina Nesbitt & MIC’s Rosie Fortescue.

Eudon Choi: This show is always a hot ticket and demand only increases every season, so if you get a seat, then consider it the equivalent of a golden ticket! Never afraid to go his own way and shun other catwalk influences, this collection was surprisingly dark for spring. There were hints of colour in beautiful grecian style dresses with a fluted hem and stunning printed tuxedos, but the overall theme of the collection was perfect tailoring, albeit relaxed and loose.

Who made the FROW? Susie Bubble & Delilah

J.JS Lee: Modern, simplistic, and clean; an exquisite collection presented which captured the spring colour palette to a tee; muted pastels in green and white, contrasted with beautiful big blooms in blue, white and black. Hugely wearable; a fresh take on summer that’s got us wishing it was March already!

Who made the FROW? Millie Mackintosh & Olivia Cox

LFW Day 1: Catwalk Round Up

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lfwroundup

Well, it’s finally happened. LFW has kicked off in haze of rainstorms, broken stilettos and multiple layers of fluffy jumpers complete with a totes trend-ez bobble hat, which still did not keep me warm. There’s no getting around it… IT WAS COLD!

Still, I was undeterred in my freezing state and plodded on with the greatest show on earth which is LFW. Forget NY and Milan and Paris to come, London is where it is AT this season and if you didn’t believe that before, you sure should now.

Just look at how cool Day 1 was! Mark Fast (check out our live review here) PPQ, Nasir Mazhar & Eudon Choi … I could go on, but you get the picture. HUGE day 1 to kick things off in style.

Here’s our round up of the best, complete with a list to shop the latest styles straight from the catwalk on the high street. Damn we’re good. 😉

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