Shopcade Dates: The Creative Team

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Photo Credit: @fashionfabs

For our June Style Battle™, we’ve taken Style Council members on Shopcade dates to find out more about them, their style and what fashion advice they can share!

For this date we took Rachel Holland, our June stylist for the winner’s shoot, and Alice Luker, fashion photographer, to My Old Dutch, London’s infamous pancake house where we stuffed ourselves with savoury and sweet ones topped off with a Ferrero Rocher milkshake…delicious!

And now, to business…

Rachel Holland 

1. How would you describe your style?

Heavily influenced by the 1960s and 1970s, often minimal, inspired by travelling and with a bit of rock ‘n’ roll thrown in.

2. What’s your favourite item in your wardrobe that you can’t live without?

My jewellery. I’ve been collecting unusual pieces for years.

3. What are your have trends this Summer?

I love the denim on denim trend, it’s so wearable and easy to pull off. Also carrying a leather rucksack instead of a handbag, it looks really modern and much more relaxed than a formal bag.

4. What are your fave three brands?

Acne, Margiela, Givenchy

5. Give us one piece of fashion advice…

Dress yourself in an organic, natural way and be true to yourself. Find your own individual style and your own way of dressing that feels good. Expressing who you are on the inside and reflecting it onto the outside beats mindlessly following the trends; That’s how most fashion editors dress – they find what works for them and they stick to it, almost like a uniform. You can then have fun switching up your look with accessories, jackets and shoes for each new season.

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Win Wireless Tickets In Our June Style Battle™!

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june style battle
Get ready for the June Style Battle™ | Photo Credit: Alexander Federic

Oh yes, it’s that time again stylish Shopcaders! We are on the hunt for the faces of June in our latest, greatest Style Battle™.

This time, however there’s a little twist ‘cos you know, we like the keep things fresh 😉 We want you to showcase your best Festival Style on the app for a chance to win Wireless tickets, plus much, much more!

If you don’t know how it works by now then here’s a quick recap on how to enter…

Step 1: Snap your festival look (full-length please, no up close selfies or half naked pics… keep it clean people!)

Step 2: Upload your look onto the Shopcade app using the hashtag #StyleBattle (no hashtag no entry peeps, so make sure you do it!) and…

Step 3: …Boom! you’re done! Share away to all your social networks, so your friends can get involved as well.

If we like your look we could feature you on the app throughout the competition, so keep on posting! A festival look a day if you feel like it, we’re not fussy! Make sure you check out our T&Cs here for all the deets as well.

What else is in it for you? Well, this month you could be in the chance with winning your very own celebrity style photoshoot, styled by Rachel Holland and have your make-up done by the pros- we’re talking #StyleCouncil faves AOFM Pro no less!

Want to know how you can impress the #StyleCouncil this time round and win this awesome prize? Well then, without any further ado, presenting the June Style Battle™ judges…

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  • rachel
  • pretty
  • kate
  • craig new
  • alice
  • zana
  • jenny
  • nikita
  • rush