Presenter Stephen Stallone joins our September Style Council!

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Stephen Stallone

Former Presenter for MTV and currently presenter for 4Music on #younews and  #videocrush, Stephen is hot property right now! When he’s not busy jet setting around the world to different festivals, he’s back in his hometown filming for Distract TV and 4Music as well as blogging about his life and style!

Find out more from the presenter who has interviewed the likes of Snoop Dogg below and what he’s got his fashion eye on this season!

What’s on your shopping list this season?

Wow! This season first on the list is H By Hudson, Leather Brogue Boots I just got myself a pair. The level of detail is second to none, and I simply love the colour. These bad boys will go with anything and last forever. They represent all that is good about today’s culture without verging on East London hipster desperation.

Also you cant go wrong with leather boots –these are this seasons must.  With this, I add to my list Adidas high tops most recently tweeted about. These represent all things Velcro/ #90s #Olive and are super cool and can be matched with fitted guys joggers, skinny jeans and a plain T and or Jean jacket. YES Velcro high tops are back in a big way! You heard it here first.

My third addition is a black roll neck jumper; these were in years ago and now they’re back! And yes I’m adding this to this season’s list- Just putting it out there.

I’m also adding to the list finally- my Autumn/ Winter Black Francis Lambskin Leather Jacket – no more needs to be said!

What do you think is the thing that makes people’s style really stand out?

Uniqueness and colour- I’m all over olive greens/ and mustards at the moment. But it’s really all about how you wear it that makes the style.

What trends, if any are you loving this season?

Tapered fit smart cuffed joggers, topped with large t-shirt and possibly a sharp slim fitted tailored bomber jacket. I am not brave enough to wear cuffed joggers yet, but it will happen!

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Meet Chloe, Fashion Union’s Fashion Buyer & Style Council Member!

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Fashion Union - chloe Millard

Chloe Millward is Fashion Union‘s fashion buyer so who better to be part of the Style Council, scouring the Shopcade app for the most stylish looks! Find out below what floats her style boat and what she can’t live without below!!

Do you look for your trends straight from the catwalk or elsewhere?

I look for trends via WGSN & catwalks firstly, the season prior for work but personally – blogs and Instagram are a great, easy platform to follow bloggers, stylists & designers all around the world on.

What trends, if any are you loving this season?

I’m feeling all 90’s this season so I’m loving the ‘high school dropout’ trend by day with my jumpsuits & oversize bombers and shoe boots, it’s such an easy comfy wear yet you still look sleek.

I love the ‘take me to the church trend’ by night because I like the sleek simplistic looks. I’m obsessed with bandaging & straps, lace, lots of black but with strong hair and dramatic smokey gothic make-up.

What’s on your shopping list this season?

This season a sleek coat is on my wish list – I fancy something tailored this year easy to take from day time at work to after work drinks. There’s some gorgeous co-ordinate sets and chunky cardi’s on my wish list to add to my wardrobe from Fashion Union to!

What do you think is the thing that makes people’s style really stand out?

I think it’s the uniqueness of how people put their outfits together not necessarily the individual items. Two people could wear the same top in a completely different way. I think style is the overall look – not just the clothing, it’s the hair and make-up too.

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Meet Idle Lane… Our September Style Council Fashionista!

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Idle Lane

Dancer, model and blogger Danielle Peazer of IdleLane.com is our September Style Blogger Council member ready to get judging your style in the fashionista style stakes this month! Find out about what trends she’ll be rocking this season, which may pop-megastar is following her on Twitter and what she thinks makes people stand out from the crowd, to see if you can catch her eye on the Shopcade app!

What’s on your shopping list this season?

Moving into A/W I’m on the look out for cosy knitwear, it’s so vital when the weather gets colder!

What do you think is the thing that makes people’s style really stand out?

I think people’s style stands out when they’re truly comfortable in what they’re wearing and are happy in their outfit. It’s an added confidence that comes naturally.

What trends, if any are you loving this season?

I’ve loved the amount of lace overlays that have been on trend. I’ve got a few pieces and they always catch my eye when I’m out shopping.

Who are your fave designers?

I love Reformation and Sandro but for high end designers as well as Saint Laurent, Givenchy and Burberry for their leather jackets!

Best high street brands?

I’m a massive fan of Zara and Topshop. I also love Monki and love to shop online at Missguided and Asos.

Whose style do you admire?

I love Ashley Madekwe’s style and Naya Riviera’s sharp look that she always has. I love Vanessa Hudgens and wish I could pull off the boho look as well as she does!

Have you ever had a fashion faux pas?

I’ve had a few yeah! I used to own this faux fur leopard print coat that didn’t suit me at all but I tried to make it work – I looked terrible!

What’s your favourite piece in your wardrobe atm?

I recently bought a linen mac from Zara. It’s calf length and I loved it so much in beige that I bought the exact same one in black!

What item could you not live without? Fashion/Beauty item…

I couldn’t live without my Mac lip conditioner – it’s better than Vaseline but not as sticky as lip gloss. And it comes in a few different shades too.

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Shopcade Pop-Up Event & Paartay!

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It’s the Shopcade Pop-Up Event! | Photo Credit: voteforparty.tumblr.com

Shopcade is taking over The White Space in Covent Garden this London Fashion Week with arguably the best Pop-Up event in London! #justsayin 😉

The two day fashion-fest on Saturday 13th & Sunday 14th September is going to be non-stop fun (seriously, we’ve seen what’s going to be there!) and we want you to come down and get involved.

We’ll be open from 10am – 8pm so why not come and say hey! Still need convincing? Then check out why you need to have this event firmly on your radar…

Top 5 Reasons to pop up at our Pop-Up!

1. Shop Shopcade Store faves Gemma Goldstone, HEBA and Glitter Lips by Beauty Boulevard.

2. Edited stalls with fashion pieces specially selected for this exclusive London Fashion Week event.

3. (Sugary) Snacks! We all have a huge sweet tooth here at Shopcade HQ and are keen to spread the sugary love with delish snacks from Lola’s Cupcakes and Exquisite Sugar Tables.

4. Two days of music mayhem with live performances from hot music acts such as Rough Copy and Beth Sherburn, as well as some super cool DJ sets. Be sure to wear shoes you can dance in!

5. Our exclusive #shopcadeLFW COMPETITION. Need we say more? Oh right, yeah maybe we better explain the actual competition! Read below for more deets…

 

#shopcadeLFW COMPETITION

As always we are a super generous bunch and love making the world a more stylish place. So we are giving away 10 cool items that are currently trending on Shopcade!

All you have to do it is…

• Attend the #shopcadeLFW Pop-Up event.

• Upload a stylish selfie onto the Shopcade app using the hashtag #shopcadeLFW

• Those with the most likes will win one of the 10 hand selected items from Shopcade.

It’s as simple as that! We hope to see your stylish selves down there this weekend and GOOD LUCK!!






More on our August Style Council Judges!

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Style Council Judges

 More on the August Style Council Judges | Photo Credits: Neely Reyes | Blonde Ambition | Jai’me Jan

Next week marks the announcement of the August #StyleBattle winners and so we thought we’d delve into the lives of our Style Council Judges, Neely Reyes, Jai’me Jan and DJ Blonde Ambition to find out just why they made the hit list for our August Style Council!

Neely Reyes – Founder and Director of Sapphires Model Management

Neely Reyes is the founder of the award-winning Sapphires Model Management, an agency that has worked with and provided models for some of the biggest names in the industry. Her client list includes brands such as Vivienne Westwood, Victoria Beckham, Rimmel, Chloé and NARS to name a few.

 

Style Council Judges

 

Find out about her style inspo & what’s got her ticking this season….

What’s on your shopping list this season?

I am looking for a nice pair of high boots!

What do you think is the thing that makes people’s style really stand out?

The right amount of confidence.

What trends, if any are you loving this season?

I really like the tiny trunk handbags and also the modern Victorian trend, as I love lace and unusual sleeving!

Who are your fave designers?

I like so many but my all-time favourites are:

Vivienne Westwood, Alexander McQueen, Valentino, Charlotte Olympia

Best high street brands?

ASOS, H&M, Topshop, Next

Whose style do you admire?

Jessica Biel, Jessica Pare, Jenna Dewan, Jessica Alba

Have you ever had a fashion faux pas?

I am sure I have had a few! I recently found a pic of these awful pointy boots I owned. When I say pointy I mean like sword pointy. I looked like a witch!

What’s your favourite piece in your wardrobe atm?

My Vivienne Westwood Orb Embellished Crocodile Effect Leather Tote and a velvet jacket I purchased from Monsoon. It is so comfortable.

What item could you not live without? Fashion/Beauty item…

My liquid eyeliner for sure!

Most famous person on your twitter/Instagram/in your phone book..

Channing Tatum on my Instagram and I wish he was in my phone book.

What inspires you?

My sisters, my mum, my co-directors Iain and Martin and my friends and colleagues.

 

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Presenting Style Council Judge… Sarah Ashcroft!

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 Photo Credit: @sarahhashcroft

We have a big old #fblogger crush on Sarah Ashcroft AKA That Pommie Girl right now! Judge on our illustrious Style Council for the August #StyleBattle she will be casting her expert eye over all your fashionable looks this month.

We took our stylish Style Council member to STK on The Strand for a delicious menu off mini burgers, triple cooked truffle chips (yes these do exist!) and macaroni cheese to get the lowdown of a day in the life of a fashion blogger!

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If only we could eat this everyday!

What have you been up to this week?

Last night I went to a Motel Vintage event at The Clapham Grand with a smaller group of bloggers to talk all things vintage, which was super fun! And tomorrow I’m heading to Birmingham to have a meeting for My Bandage Dress for whom I’m their ambassador.

What’s your most have accessory ATM?

I’m loving my Selfie Stick that Pretty Little Thing recently gave to me – it makes selfie life so much easier!

What’s next for you?

Well I’ve never been to London Fashion Week and this year I am really looking at going as there’s so many designers I admire! I really love Sophia Webster & would be so excited to head to her London Fashion Week event, so we shall see!

 

Check out Sarah’s newly released vlog below about her week out and about, including her date with us, plus her involvement with #StyleBattle and all the goodies from The Designer Store we sent her in our exclusive blogger box!

 

For the full lowdown, check out Sarah’s offish YouTube page here and see the vlog in its entirety! Also, want to know more about the pieces we sent her? Click the links in the description to find out more! 

Boohoo Joins Our August Style Council!

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Photo Credit: Boohoo.com

Meet Kate Holroyd, Boohoo‘s Senior Stylist and our new designer judge on our August Style Council! If you want to know what floats her fashion boat this season, what inspires her work and how you can dress to impress and win her vote to be crowned our August #StyleBattle™ winner, then read on!

What’s on your shopping list this season?

I’m loving all the knitwear that has graced the catwalk this season… From boxy crop knits to the oversized maxi cardigan and roll neck shapes. They’re great pieces to have in your wardrobe, as they’re great for layering with everything!

Relaxed tailoring was also a big trend coming through on the catwalk, so I’ll be buying into tailored jackets and oversized wide leg trousers. Christopher Kane really captured relaxed tailoring perfectly with the three piece dressing!!

What do you think is the thing that makes people really stand out on the Looks app? 

For me, I think it’s originality, confidence and personality that makes people stand out on the looks app!

What trends, if any are you loving this season?

I really loved the winter pastels this season with its soft palette of greys, blues and blushes! Textures and oversized shapes with lots of layering makes it such a great fashion forward trend and it has definitely been reinvented for winter! I love what Gucci did on the runway with its 60s inspired feel to the collection! I loved all the oversized mohair furs in the soft pastel palette!

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Announcing Our Shopcade x Barry M Winners!

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Have you been chosen as a winner for the Barry M x Shopcade Competition?

Last month we launched THE ultimate beauty comp, giving four lucky peeps the chance to win a year’s worth of Barry M goodies. Yes, that’s right, we said ONE WHOLE YEAR!

Thousands of you entered, and a lucky four got chosen from each beauty category: Cheeky Chica, Lash Vegas, Nailin’ It and Loudmouth Lady. So who are these lovely Barry M beauties? Check them out below!

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Shopcade Hits Global Gathering!

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 Shopcade @ Global Gathering| Photo Credit: @sophie-hannahrichardson

Our Shopcade Fashion Correspondents Analise & Sophie hit Global Gathering and here’s how it went down! Find out more from Sophie on her time there, who she was raving with and of course, what she was wearing…

“I was lucky enough to gain press access to ‘Global Gathering’ festival and attend on behalf of Shopcade. And boy, what a cracking festival it was! I didn’t get the tickets till two days before so it was a manic rush to raid my wardrobe and find the perfect festival looks before the big day – a fashionista’s gotta plan her outfit eh?!

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I opted for the perfect festival footwear – a pair of Caterpillar boots in original brown suede; comfy yet fashionable footwear. You need comfy shoes when you’re at a weekend festival as you’re on your feet non-stop all day and you also gotta think about the weather and Cat boots are perfect if there’s mud.

On my top half I wore ASOS’s mesh tee with a black bra and high-waist pants underneath. I absolutely love the 90s mesh trend that’s taken over this SS14, it adds ‘edge’ to your style, something I try and work into all my looks. If you know me well, you’ll know I love over-accessorizing, so I worked a body chain into my outfit to finish off my look. Body chains have crept in as a late summer fashion trend but I just love them as they go with absolutely everything. That was only day one’s outfit! On day two I kept it simple and put on my fave oversized Adidas print tee – I wanted to go with more of a sporty vibe this time; another dominant trend.

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Shopcade Dates: Stevie Ruffs, Cheyenne Davide & Ellie Connor-Phillips

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Shopcade Dates Stevie Ruffs, Cheyenne Davide & Ellie Connor-Phillips

Photo Credit: @fashionfabs

Meet Cheyenne Davide, Stevie Ruffs & Ellie Connor-Phillips of roseandvintage, our socially savvy part of the July Shopcade Style Council, who we took out for cocktails and all-American bites at Steam & Rye in London’s banking district.

Meet Cheyenne:

Cheyenne is a 21 year old fashion blogger and DJ currently presenting an online music show called VVV for VEVO UK and has a Saturday drive time show on Reprezent radio. We asked her a few questions about all things fashion in her life!

 

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Cheyenne Davide

Describe your style…

Urban orientated

Who’s your style inspiration/icon?

My mum

Top 3 fave fashion brands?

Educate Elevate, Monki, Adidias.

What’s your one piece of style advice?

Be yourself & wear whatever you feel comfortable with.

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